Typography - Final Compilation & Reflection

16.07.2024 - 23.07.2024 / Week 13 - Week 14
Omar bin Shafik / 0371439
Typography / Bachelor of Design (Honours) in Creative Media
Task 3 / Type Design and Communication

INSTRUCTIONS

Task 1: Exercises



TASK 1 / EXERCISES

Exercise 1 - Type Expression

Fig 1, Type Expression Final, Week 3 (12.05.2024)

Fig 2, Type Expression Final PDF, Week 3 (12.05.2024)

Fig 3, Type Expression Animated GIF, Week 3 (14.05.2024)

Exercise 2 - Text Formatting

Fig 4, Text Formatting Exercise, Week 4 (24.05.2024)

Fig 5, Text Formatting Exercise Gridded, Week 4 (24.05.2024)

Fig 6, Text Formatting Exercise with and without Grid, Week 4 (24.05.2024)

HEAD
Font/s: Gill Sans MT regular
Type Size/s: 48 pt (I AM HELVETICA), 16 pt (by John Doe)
Leading: 50 pt (I AM HELVETICA), 18 pt (by John Doe)
Paragraph spacing: -

BODY
Font/s: Gill Sans MT
Type Size/s: 10 pt
Leading: 11 pt
Paragraph spacing: -
Characters per-line: around 55-66
Alignment: Justify with last aligned left

Margins: 12,7 mm top, 12,7 mm left + 12,7 mm right + 12,7 mm bottom
Columns: 4
Gutter: 7 mm

TASK 2 / TYPOGRAPHIC EXPRESSION & COMMUNICATION

Fig 7, Text Formatting Final, Week 7 (01.06.2024)

Fig 8, Text Formatting Final PDF, Week 7 (01.06.2024)

Fig 9, Text Formatting Final Gridded, Week 7 (01.06.2024)

Fig 10, Text Formatting Final Gridded PDF, Week 7 (01.06.2024)

HEAD
Font/s: Futura Std Book (The role of Bauhaus, on modern design), Futura Std Medium (Tho, -ught)
Type Size/s: 60 pt (The role of Bauhaus, on modern design), 105 pt (Tho, -ught)
Leading: 60 pt, aligned to base grid (The role of Bauhaus, on modern design)
Paragraph spacing: -

SUBHEAD
Font/s: Futura Std Book 
Type Size/s: 16 pt 
Leading: 19 pt
Paragraph spacing: -

BODY
Font/s: Futura Std Book
Type Size/s: 12 pt
Leading: 13.5 pt
Paragraph spacing: 11pt
Characters per-line: around 40-50
Alignment: Justify with last aligned left

Margins: 12,7mm top, 12,7mm left + 12,7mm right + 12,7mm bottom
Columns: 4
Gutter: 5mm

TASK 3 / TYPE DESIGN AND COMMUNICATION

Fig 11, Thicky Regular in FontLab, Week 12 (17.07.2024)


Download the font here: Thicky Regular


Fig 12, Thicky Regular, Week 11 (14.07.2024)

Fig 13, Thicky Regular PDF, Week 11 (14.07.2024)

Fig 14, Thicky Poster, Week 12 (17.07.2024)

Fig 15, Thicky Poster PDF, Week 12 (17.07.2024)

REFLECTIONS

Experience 
This was my second semester, first year at Taylor's. Learning typography was an experience for me. Pretty good at times, pretty sucky at times. Meeting deadlines was already a challenge for me before but this semester really put it to the test. Actually receiving feedback from the lecturers in a timely manner really helped though in the process of doing all my assignments and tasks. Mr. Vinod can seem a little rough around the edges at times but he can grow on you if you take his feedback into consideration and send in assignments on time. 

Observations
I feel like this subject really put a focus on details as so much goes into making a font which I learned in the latest task. I also found myself becoming better at the applications I was using because I was already spending so much time in them trying to iron out the details in my assignments before handing them in. 

Findings
I found that typography isn't all about flair like in other art mediums but it can still invoke certain feelings or emotions if just a single word is arranged or written a certain way. Typography also takes details into a lot of consideration as just because the top stroke of an "s" is a little shorter than the bottom stroke it can make it look balanced, but if it is too short or the same length, it could completely throw off the balance of the letter.

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